Wi-Fi Monetisation Opportunities Throughout User Journey
Today, good and free Wi-Fi is a default facility that venue owners are expected to provide to their end customers, and Wi-Fi is often perceived as a cost center by the business owners. Now with RansNet HotSpot Gateway (HSG), Wi-Fi is no longer a cost center, it is an investment.
HSG provides many opportunities for venue owners to monetize free Wi-Fi throughout user Wi-Fi journey. Having all monetization capabilities built-in as standard features, venues can easily enable the desired options with intuitive web interface, make unlimited promotional updates and run unlimited campaigns without any hidden costs.
Promote and up-sell your offers
Before user gets the sign-in page, an optional advertisement can pop-up and it’s configurable to force user to watch the ads for x seconds before the can close the ads and proceed to sign-in.
Administrators can upload image/video contents and schedule ads to push to target locations at preferred timings. This capability enables venue owners to extend free Wi-Fi infrastructure as an advertising space for external agencies/advertisers, and profit from revenue sharing, turning Wi-Fi from cost center into revenue generating platform.
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